Overview Mercury Cougar emblem (1970 Cougar Eliminator)ĭuring much of its production, the Cougar followed tradition within the Mercury division, marketed as a Mercury counterpart of a Ford vehicle.
Cat-related nameplates were adopted by the division such as the Bobcat and Lynx.ĭuring its production, the Cougar was assembled at the Dearborn Assembly Plant (part of the Ford River Rouge Complex) in Dearborn, Michigan from 1967 until 1973, San Jose Assembly ( Milpitas, California) from 1968 into early 1969, Lorain Assembly ( Lorain, Ohio) from 1974 until 1997, and at Flat Rock Assembly ( Flat Rock, Michigan) from 1999 through 2002. During the 1970s and 1980s, the Cougar was closely tied to the marketing of the Mercury division Mercury advertised its dealers as "The Sign of the Cat" with big cats atop Lincoln-Mercury dealer signs. With 2,972,784 examples produced, the Cougar is the highest-selling nameplate produced by the Mercury brand its 34-year production is second only to the Grand Marquis in the Mercury model line (made for 36 years). While the nameplate is associated with two-door coupes, at various times during its production, the Cougar was also marketed as a convertible, four-door sedan, station wagon, and a hatchback.
#1969 thunderbird white series#
Mercury Cougar is a nameplate applied to a diverse series of automobiles sold by the Mercury division of Ford from 1967 until 1997 and from 1999 through 2002 model years.
Transverse front-engine, front-wheel drive (1999–2002)
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